Want to know how to increase your Klout score? I was able to increase Klout by 3 points in 5 days with this one secret I’m going to share with you.
Klout measures how influential you are across social networks. If you have an active Twitter account, you have a Klout score. On a scale of 1 to 100, the average Klout score is actually 20. Anything higher means you’re at least moderately influential in your network.
Why Increase Klout?
So why increase Klout? Businesses know that your Klout score is a measure of your ability to get action from your followers. So, some businesses are offering “perks” or bonuses for high scorers – knowing that a favorable review from you will increase their standing with your network. Bonuses range from discounts that rise with your score, to free upgrades, early airline boarding, access to private clubs, and more.
There are also reports of high scorers being hired for job openings over low scorers. Apparently some employers also recognize the power of influence in a social network!
How I Increased My Klout
Increase your Klout clout by getting out and having fun! Then share.
When I first checked, I was surprised to find my score in the mid-40s. After a couple months, I seemed stuck at 47 or 48. But I really wanted to reach 50! I had a suspicion that my Klout had stalled because I was largely ignoring my Facebook personal profile in favor of my business pages. Gina Carr of Social Buzz Club confirmed that interaction on your Facebook personal profile is the #1 factor in increasing Klout. Even though I’d gotten active on Twitter, getting @mentions and retweets (also important to your Klout), my score was stuck until I tapped into the love of my most loyal followers – my Facebook friends!
The Easiest Way to Increase Klout
So what’s the best way to get shares, comments, and likes on your Facebook profile? Post photos that your friends will love! I have a large contingent of Disney fans among my friends. And I had an opportunity to visit the new “Cars Land” at Disney California Adventure! So I posted those photos in small batches over a few days, so as not to overwhelm my friends. There seemed to be a 2-day delay, but sure enough – my score rose by almost 2 full points in 2 days!
As I continued to reply to my friends and enjoy reconnecting, my score continued to rise (though it’s erratic, as you can see on the chart).
What I Learned from My Experiment to Increase Klout
Connecting with your Facebook friends is a lot of fun – so don’t neglect it! Post interesting tidbits from your life, ask for advice, and upload photos 2 or 3 times a week. Be sure to respond to your friends’ comments! You can’t be all-business all the time – and here’s a fun social activity that’s good for your Klout too.
What’s Your Klout?
So, what about you? Do you know your Klout score? Are you happy with it? Will you try my experiment to see what happens? I’d love to hear about it in the comments!
And if you enjoyed my article on how to increase Klout – do share it with your network!
Louise,
Great idea! I think it’s been clear, from our feeds, for a while that photos get the interactions flowing. It’s implementing it that trips people up. Your connection to your audience gave you a clear path, that’s awesome! Personal profiles are easier to get authentic engagement on so I think you’re right on the money. +K all the way…
Hi Mys! People love photos, don’t they? Thanks for stopping by – appreciate the comment!
Thanks, that’s given me a bit of an insite into Klout… I am not going there yet, too much else to worry about (try to maintain) :)
I sure understand, Amanda! I was pleased that my PERSONAL profile gives me Klout and my fan pages don’t – I’ve let go a bit of the frustration of getting engagement there.
Wow – I had no idea how this worked. I am so grateful to you for all your wise and insightful ideas to help this along. Thank you and thank you again!
You’re welcome Elyn! It’s somewhat of a mystery, but the FB personal profile seems to be key. Adding your fan pages will actually lower your Klout!
Great post as usual….do you have a link for checking ones klout? Did I miss it?
Mary, when you log in to Klout (klout.com) they will tell you loud and clear! LOL
Interesting Louise.
I have a Klout score of 66 and I’ve always wondered why it’s so high. I don’t interact on Twitter at all. No Linked interaction. I haven’t logged in there in a long time. I don’t spend ANY time on Google +.
BUT, I do post on my personal profile page quite a bit and quite a few people interact with me there. So that might explain it.
Very interesting. Thanks for sharing that with me!
David
I think it’s the ticket! Who would have guessed that our non-business interaction was the key? But I’m sure it explains why my Klout was in the 40s when I first looked – and I was much like you.
Wow, congrats on having such a great score!
I thought I had Klout – but you have given me an entirely new light on klout…. Great post, very interisting. Thanks for your continued sharing.
Kathy, you always have clout with me! ;) Thanks for reading and commenting.
Do you really think a Klout score helps? My score is in the high 40s, but I wonder if it even makes a difference. Thoughts?
I think it does help to have a good Klout score, as some high (60s and up) scorers will choose to be selective about who they interact with, limiting it to those with high scores. And as these folks are more influential on social networks, I believe their interaction will help your web traffic SEO, etc.
It was not that much of a stretch for me to reach 50 (a cutoff for some), and I was pleased that there was an easy and fun way to do it.
I don’t want to be obsessed with having a high score – but perhaps to focus on the things that are fun and/or good for business, and good for Klout at the same time!
Great info. Just shared it on my personal page. I enjoy a high Klout score and now it will be even higher! Thanks for posting.
You social media mavens and your high scores! You go girl :)
Hi Louise,
this is an interesting piece of information, I hadn’t even checked my score yet but I’ll make sure to. It’s great there is a tool that tells how social we actually are.
Thanks for sharing this!
Hi Mariella!
Thanks for your comment – I’m happy to hear that you found this informative!