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Social Media Marketing Tips

Social Media Marketing basics that apply to multiple platforms: what to post, when to post, and how to attract leads from social media. Blog posts on social media tips that rock multiple networks, such as image sizes or how hashtags work on Facebook, Pinterest, Instagram, and Twitter. You'll also find tips specific to networks like LinkedIn and GooglePlus. Click to read the blog!Social Media Marketing basics that apply to multiple platforms, like what to post, when to post, and how to attract leads from social media. Blog posts on social media tips that rock multiple networks, such as image sizes or how hashtags work on Facebook, Pinterest, Instagram, and Twitter. You'll also find tips for networks that don't have their own category here, like LinkedIn and Google+ (click those links to go to the posts specific to each).

100+ Social Media Holidays You Need in 2021: Indispensable!

April 16, 2021 by Louise Myers 24 Comments

Looking for social media holidays? They're essential for spicing up your content marketing. Find the best ones for 2021 on a shareable infographic.

Looking for social media holidays?

I find them essential for spicing up my content marketing. Everyone loves a holiday!

Christmas, Thanksgiving, Black Friday, the Oscars, and the Super Bowl are core holidays that resonate with most audiences.

Then toss in a couple quirky and fun events, so you can surprise your audience with unusual promotional campaigns.
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Marketing During A Crisis: How To Use Social To Engage & Reassure Potential Customers

April 15, 2021 by Guest Blogger Leave a Comment

social media marketing during a crisis banner photo.

Trying to assess your marketing during a crisis?

Whether it’s a global crisis like we experienced in 2020, or a smaller-scale local crisis, it’s important to be upfront and open about how you’re handling a difficult situation.

Businesses that make it through crises don’t just shut down and wait for it to blow over. They put plans in place, make adjustments to their marketing strategy, and most importantly, keep communicating with customers and potential customers.

With the right marketing and communication, your business won’t just survive a crisis – it can flourish and grow.

Social media is one of the best tools you can use to do this as it’s the way to quickly and directly engage with your potential customers.

In this article, you’ll learn how to use social to engage and reassure your audience during a crisis.

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Try These Creative TikTok Video Ideas to Explode Your Audience

April 14, 2021 by Louise Myers Leave a Comment

banner graphic with words video ideas that rock tiktok.

Seeking creative TikTok video ideas?

Want to grow your TikTok following?

Then these ideas are just what you need!

When TikTok first appeared, many adults thought it was just a cool place for the teens to hang out. They didn’t think it could help businesses much.

Now, the platform has grown rapidly. And is being used in all sorts of new ways.

Lots of bloggers are building a following there.

But if you want to win on TikTok, you need creative video ideas!

Let’s dive in to some inspiration for what to film to grow your following, or even make your first TikTok video.Continue Reading

Top 15 Best Video Tools to Make Video Marketing Easy

April 9, 2021 by Louise Myers Leave a Comment

video tools banner graphic.

Looking for the best video tools?

You’ve heard that video marketing is a big deal.

All the social media sites love it, YouTube is huge, and platforms like TikTok seem to make it compulsory.

But you’ve got no idea where to start!

The secret about video marketing is that you don’t always have to be on camera. There are lots of different types of video.

And if you do go on-camera, there are great tools to help make that video just how you want it.

To help you out, here are the best video tools that make video marketing easy.

We’ll cover:

  • Video making apps for desktop and mobile
  • Video editing apps for desktop and mobile
  • Screen recording apps for desktop and mobile

Let’s find the perfect one for you!

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33 Joyful June Marketing Ideas: FREE Download!

April 7, 2021 by Louise Myers 6 Comments

Need June marketing ideas? Download a FREE content inspiration calendar! Kick off summer and connect with your customers in a relaxed and more personal way.

Need June marketing ideas?

It’s summertime, and the livin’ is easy!

While summer technically starts on the solstice (June 20), summer’s kickoff is popularly considered to be U.S. Memorial Day (May 31 in 2021). Kids are getting ready for school to end, and adults are planning road trips and other travel.

If your audience is in the Northern Hemisphere, use these themes in your marketing efforts.

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