Louise Myers Visual Social Media

Rock your online presence with DIY graphics! Get Graphic Design & Social Media Marketing tips from an expert.

Adobe Lightroom Tutorial 5: How To Use Presets

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Need an Adobe Lightroom tutorial on how to use presets?

You’re in luck! You’ve found part 5 in our series of free lessons in Lightroom.

Here you’ll learn:

  • What is a Preset
  • How to Use Presets
  • How to Find and Install New Presets
  • How to Create Your Own Preset

At the end of this article, you’ll find links to the other Adobe Lightroom tutorials in this series, so you can further your knowledge.

Enjoy! All are compliments of Udemy‘s expert Lightroom instructor Phil Ebiner, and just updated by my Lightroom expert Angela in April 2021.Continue Reading

Adobe Lightroom Training 4: Advanced Photo Editing Techniques

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Need Adobe Lightroom training?

In this lesson, you’ll learn advanced photo editing techniques.

This is part 4 in a fantastic series of six lessons. So if you’re not ready to tackle advanced, check out our other articles.

For the basics, read What is Adobe Lightroom?

For simpler editing techniques, try:

→ Basic Photo Editing Tools and

→ Intermediate Photo Editing Tools

If you’re ready for advanced, here we’ll jump into:

Ready? Let’s go!
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How To Use The Free Pinterest Planner for Success in 2021 and Beyond

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Seeking success with Pinterest marketing?

Grab this free Pinterest Planner!

Pinterest isn’t tough to master, once you understand its unique rhythm, and work with it instead of against it.

The big difference between Pinterest and social media platforms – and its HUGE advantage – is that “Pins” (Pinterest posts) can live for years to drive traffic to your blog and products.

Compare that to minutes for a Twitter tweet, and a few hours for Facebook and Instagram posts.

But this also means that, to reap the rewards of Pinterest, you need to plan your daily, weekly, and monthly tasks in advance!

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Marketing During A Crisis: How To Use Social To Engage & Reassure Potential Customers

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Trying to assess your marketing during a crisis?

Whether it’s a global crisis like we experienced in 2020, or a smaller-scale local crisis, it’s important to be upfront and open about how you’re handling a difficult situation.

Businesses that make it through crises don’t just shut down and wait for it to blow over. They put plans in place, make adjustments to their marketing strategy, and most importantly, keep communicating with customers and potential customers.

With the right marketing and communication, your business won’t just survive a crisis – it can flourish and grow.

Social media is one of the best tools you can use to do this as it’s the way to quickly and directly engage with your potential customers.

In this article, you’ll learn how to use social to engage and reassure your audience during a crisis.

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