Want to use Pinterest Rich Pins?
You should! They really pop your presence on Pinterest.
Rich Pins are absolutely free. They help both you and Pinterest users by providing more context about your product, recipe, or page on the Pin.
Read on!
What are Rich Pins?
Rich Pins are Pins that include extra information that’s seen when you click on the Pin.
This info is called metadata and is pulled from the linked web page.
Here is the official definition from Pinterest:
A Rich Pin is a type of organic pin on Pinterest that contains information (metadata) about the content. This information is automatically synced from the pin’s website landing page periodically to keep the information up to date.
Of course we want to be up to date, am I right?
And only business accounts have access to them.
There are three types of Rich Pins you can use for free:
- Product Pins include real-time pricing, availability, and where to buy.
- Recipe Pins have ingredients, cooking times, and serving sizes.
- Article Rich Pins show a headline, author, and story description.
There used to be free App Pins, but now these are just used for Promoted Pins. They’ll show an install button so people can download your app without leaving Pinterest. But, you must pay for that feature.
As a blogger with an audience that also includes bloggers, my article is specific to Article Pins for WordPress bloggers.
6 Benefits of Rich Pins
These elements add up to make Rich Pins look more professional and trustworthy:
- Extra info – including more keywords to surface in search!
- Control over the info attached to all Pins from your site.
- Rich info on Pin is updated when linked page is updated. This includes price changes on product pins.
- Bold title in the feed.
- Branded with your interest account and profile picture / logo.
- Follow button.
You can identify Article Rich Pins by the extra information above and below the image on closeup, and the bold title in easily visible in the feed.
This is the metadata pulled in from your website. If you’re sharp with keywording on your post titles and meta descriptions, your Rich Pins already have a big advantage! This info is attached to your Pin by the page it’s linked to and can only be edited by you.
When you update your blog post title and meta description, these will also update on all Rich Pins linked to that URL – regardless of who pinned it.
If you don’t set a meta description for your blog post, then typically the first few sentences of the article are used instead.
Rich Pins ensure that if I update an article yearly, such as Best Pinterest Pin Size, the publish date as well as the title change will be reflected on the Pins that link to that page.
Pretty cool, huh?
This info travels with your Pin regardless of who pins or repins it. It can only be changed by changing the page it’s linked to.
Same if you change the price on a product with Product Rich Pins – the price will be updated across all Pins.
Now when someone clicks the Rich Pin, they’ll see not only a bold headline, but a little push to follow the account that enabled Rich Pins! Priceless, right?
Non-Rich Pins are starting to look pretty blah, amiright?
Here’s a new video overview of Rich Pin basics from my friends at Simple Pin Media.
How to Add Rich Pins in 5 Minutes
Perhaps you haven’t added them because you didn’t realize how fast and easy it is – if you blog with WordPress.
If you don’t use WordPress, you might need some tech help to add the needed markup language to your site. But on WP, it’s done for you!
Of course, if you’re using your Pinterest account for business, you’ve got a Pinterest business account, right? This is required by their ToS.
If not, better get straight with Pinterest by converting to a business account here.
How to Add Article Rich Pins on WordPress
Article Rich Pins are perfect for bloggers. This tutorial only works for article pins.
Step 1: Add Yoast SEO Plugin.
Activate it.
Then go to the Social tab in its settings, then to the Facebook tab.
Yes, Facebook! Other social networks use the Open Graph metadata that FB instigated. So you want this ON.
Be sure Add Open Graph meta data at the top is set to Enabled.
Here’s a quick video walkthrough:
NOTE: If you use Genesis themes, you already have Yoast, so skip this step!
If you use a different SEO plugin, ask a techie for help.
Step 2: Validate Your Rich Pins
Just go to the Rich Pin Validator.
Enter a URL from your site.
Click the Validate button.
Check that the Rich Pin preview is what you expected.
Step 3: You’re done! or Apply for Rich Pins
If you get the green check and “Your rich pins are approved and on Pinterest” message, you are all done!
It will take a few days for your existing Pins to pull in the “rich” data.
Try to be patient 🙂
If you get the green check and “Your Pins have been validated!” message, click Apply Now.
You should get a “thanks for your application” message as shown below.
It could take a couple days to hear from Pinterest with your approval.
Once approved, it will likely take 2–3 days for your normal Pins to turn into Rich Pins!
Using the Rich Pins Validator to Update Rich Pins
Now, I said earlier that when you update your blog post, the meta data on all your Rich Pins will update.
But sometimes this doesn’t happen automatically.
No worries! Pinterest will help us out.
Visit the Rich Pins Validator and enter the URL with Pins that need updating.
Then click on the blue Validate button.
See if the information pulled in is correct.
Check all 5 things shown, but especially the asterisked ones:
- Rich Pin type
- Name* (this is your post’s meta title)
- Publish date
- Author
- Description* (this is your post’s meta description)
If the information isn’t showing your updated meta title or meta description, click the ‘fetch new scrape information’ to update.
This prompts Pinterest to recheck the date, so it should see your recent changes. This new data will then pass on to the Pins linked to that article.
Below you can see the (old) title that was pulled in before I used the debugger, and then the updated one that corrected itself on the same Pin – after I entered the blog post URL in the debugger.
You can still edit this meta title that’s been pulled in. ‘LouiseM’ isn’t very compelling, so I edited this part to ‘Update!’
Because it’s a hot-button word!
Want to write Pin titles that get more clicks? Grab this cost-effective resource! If you purchase I’ll earn a commission.
Check out Pinterest Title Traffic Hacks eBook & video training.
If you’re using a plugin or hard coding to set Pin descriptions and titles at the page level, these won’t be pulled in by the Rich Pins Validator. What’s pulled in is the metadata of your blog post (or page).
In addition, if you added or edited the title of the Pin on Pinterest, the validator can’t update these. It’s only updating the metadata from the page attached to the URL you have entered.
But that’s cool, because your awesome meta titles and descriptions are still working for you, helping Pinterest see that your Pin and the content it links to are relevant and trustworthy.
Pin Titles Not Showing on the Home Feed
One thing people notice is that sometimes they go to the Home Feed and there are no Pin titles.
Does this mean Rich Pins aren’t working?
Not necessarily. Pinterest has been testing using Pin images with no text on the Home Feed. If you see this, you are part of the test.
But the titles, descriptions, and Rich Pin data are still there. Users can see it all when they click the Pin.
And it is still working on your SEO in the background, so your Pins get found in search. So don’t worry.
Rich Pins and Manual Pins
If you upload an image to Pinterest manually, rather than pin from your blog post, you need to add the information.
This is the title of the Pin, the description, and the URL.
You don’t need to add your meta description from your site.
What happens is that Pinterest ties up the URL with the meta description on the page. It pulls this once the Pin is live and adds the data to the Pin.
So you don’t need to worry about doing it yourself.
Duplicate Descriptions on Non-Rich Pins
If you have a personal account or one without Rich Pins, you might notice there are still two descriptions.
But if you study them, you’ll notice they are the same!
So if an account doesn’t have Rich Pins, Pinterest just uses the Pin description in both spots.
Be sure you know how to write the best pin descriptions.
Rich Pin Bugs
I would be remiss if I didn’t touch on this subject.
We already mentioned that you might see Rich Pins without bold titles in the feed. It appears that’s a test.
Another confusing aspect is that sometimes you’ll see Rich Pins display a duplicate Pin description instead of displaying one that’s the meta description.
If you see that, it’s doesn’t mean you don’t have Rich Pins! As always, check with the validator.
I believe that Pinterest still “knows” your meta description, and that it’s working for you behind the scenes.
They’ve already told us this in the case of missing descriptions! They’re still part of the Pin info, just invisible to you, but are working their SEO magic.
Lastly, sometimes Rich Pins get approved in hours. Other times it takes weeks or even months.
I have no secret connection to fix that for you! People who have written in to Pinterest have been told to be patient and give it 8 weeks.
Disable Rich Pins on Specific Pages
You can have the benefits of Rich Pins only where you want them.
If there’s a certain page or two where you don’t want Rich Pins (for reasons I can’t fathom, so please let me know in a comment!):
Add this tag to the header of your page before the closing body tag:
<meta name=”pinterest-rich-pin” content=”false” />
The tag will override the Rich Pin meta tags on that page only and not affect the rest of your site. If you ever want to turn Rich Pins back on, remove this tag.
Pinterest Rich Pins Rock
Take control of your Pins by enabling Rich Pins!
This whole process takes less than 5 minutes, and you’ll be so glad you took the time to set it up.
Share this post with others who could benefit from Pinterest Rich Pins. Thanks!
Caroline says
Thanks for this Louise! I’ve returned to your guide a few times over the last few months, as I wasn’t sure whether this needed to be done several times for each type of Rich Pin. Great tips!
Caroline
Louise Myers says
That’s great to hear, Caroline 🙂
Linda says
Thank you so much for this super helpful post! I was looking at the info on Pinterest and it makes it sound so complicated I almost didn’t do it until I found your article 🙂 Thank you!
Louise Myers says
So glad it helped!
Zia Uddin says
“Congratulations! Your rich pins are approved and on Pinterest.”
This message shows up with a green tick mark when I click on the “validate” button with any of my article links. What does it mean? There is no apply button and I didn’t apply in the past.
Louise Myers says
If no one has applied for your website in the past, then it must be a glitch. You can contact Pinterest from their Help page if you want to apply now.
Louise says
Your content has saved me SO many times.. thanks for this. Pinterest is currently making my head explode so this is awsome. in fact, I may even do a pin on it ; x
Louise Myers says
That’s great to hear. Thanks!
Patti says
So I’ve been intimidated by the thought of adding rich pins (even thought I knew that I should). The instructions on PInterest included all that coding that I am not knowledgeable about and did not want to mess up! After reading your article, I just set up rich pins in literally 1 minute. THANK YOU!!!
Louise Myers says
That is so great to hear! Thanks for letting me know.
Kim Moore says
Do you know how this works with Tasty Pins? I think I’ve got rich pins enabled on my site correctly, my website URL is on the pins and there is an option to follow me.
However, the pin description is the one I typed in the ‘Default Pinterest Text’, not the post meta data on Yoast. Does Tasty Pins override this?
If I update the Tasty Pin description will all the pins from this post be updated on Pinterest no matter who saved them?
Thank you.
Louise Myers says
Pinterest has been messing with the way Pin descriptions display – or don’t display – for the last several months.
Any questions specific to Tasty Pins should be directed to their support. I don’t use it.
Fakayode Babatunde says
I just created my Pinterest business account recently, then I validated one of my blog posts for rich pins but I don’t think I click on on any Apply Now.
After reading your post today again, I tried the whole process again with one of my new posts. I saw that the author section was read (not marked green).
So, I didn’t see any apply now again.
Any suggestion on what I can do to rectify that?
Louise Myers says
It takes quite a while for Rich Pins to appear these days. Sometimes months.
If you’re asking how to get the author to show up, that doesn’t have to do with Pinterest per se but with your site’s metadata. I had a tech person fix mine.
Ruth Nchekei says
My! My! My! What can I say. This post is everything bloggers on Pinterest should read. I am setting up rich pins thanks to the information herein. God bless you abundantly.
Louise Myers says
Thank you!
jen says
I only pin articles, products etc made by other people, not me, that I like + audience will like. Can I enable rich pinning or not? Pinterest website is so confusing it doesn’t explain it atall in a way I can understand.thanks (can u pls email me if / when anyone replies thank u)
Louise Myers says
You can enable rich pinning if you own a website and claim it on Pinterest. There’s really no reason to enable it if you only pin other people’s content because it won’t affect that content. It can ONLY affect pins from your own website.
shelby says
Dear hello, i successfully applied for rich pins according to your method, but i can’t grab the title of the article, do i need to wait for 2-3days
Louise Myers says
It’s currently taking months for rich pins to actually work.
Dust says
Hi Louise,
Thanks so much for this great article.
I have enabled rich pins successfully (I think), however Pinterest tells me I have article rich pins. I have a product based website and would like to use the product rich pins. Is this simply picked up by the algorithm depending on the info I provide?
Also .. do I need to add the code seen in the pinterest open graph info? Or is this automatically done by yoast? Sorry I can’t see the video above at the moment.
And lastly, where is the product description meta data be picked up from? Is it in the image alt. information? the image description? The product short (long?) description? Is it the FB description? I have Asperger’s syndrome and this has me totally confused!
Thanks for you help 🙂
Louise Myers says
Product Rich Pins require specific Open Graph and Schema.org markups. You can find out more from Pinterest here.
It’s a little intense! Best of luck.
Dust says
Ah I did find that page and it is a bit intense! I was getting the two tangled up- thanks for the heads up.
Also thanks for your great quality blog. I always know it will be excellent content when I see your name.
Cheers!
Louise Myers says
🙂
Girl says
Helloo when i applied to rich pins and it was validated instead of apply now it showed fetch scrape and when i click it nothing shows… do you have any idea how to fix this? Thank you.
Louise Myers says
The Rich Pin feature is kinda broken right now. Pinterest is working on it. You could write into their support, or wait it out.
Shubh says
Got any success with it?
Facing the same issues. please reply soon
Sue Reddel says
Curious. Can you use more than one type of “rich pin” on your website. For instance, we write about food + travel. Sending someone to our website is typically our goal but we do post recipes from time to time. I can’t find an option to add that to only some of our posts.
Louise Myers says
I believe you can, since Pinterest says:
“If you add metadata for multiple types of Rich Pins to your page, the type of Pin that appears will be based on priority. The priority of Rich Pin data is 1. App Pins, 2. Product Pins, 3. Recipe Pins and 4. Article Pins.”
If you want recipe Rich Pins, you will need to use a recipe card plugin. The following plugins have the proper markups for Pinterest Rich Pins: Tasty Recipes and Cookbook.
See if adding the plugin and enabling the recipe card on those specific posts makes their Pins “rich”!
Bodo says
I get a green check, but there is no “APPLY NOW” to click…
Did they change it?
If you get the green check and “Your Pins have been validated!” message, click Apply Now.
You should get a “thanks for your application” message as shown below.
Louise Myers says
I guess they’ve changed it. If it says you’re validated, it makes sense that you shouldn’t have to apply.
However the process is sort of broken and users have been reporting it takes months for rich pins to actually show up.
Shubh says
Any success?
facing the same issues.
Mina says
Louise this is very informative. Thanks for sharing. I even took your free course.
But, I am just wondering, in applying for rich pins, does it only works on Yoast SEO? I’m using different one, that’s why.
Louise Myers says
No, you don’t need Yoast. However Pinterest has a huge backlog of getting rich pins to work.
Shreya says
I’ve recently started exploring Pinterest for my blog and this blog really helped me get clarity. I’ve set up rich pins and I am all good to go now!!
Louise Myers says
Great!
Thanh says
I just recently started my blog and this was super helpful for a beginner like myself! I was very confused by other posts, since my pins were approved but I didn’t see any change, but thankfully you explicitely wrote that it takes a few days after approval. Thank you!
Amanda says
Thank you so much for the simple instructions! They were very helpful and clear!
Louise Myers says
Glad it helped!
aditya says
I found a problem. When try to pin my post, I got notification like this “Parameter ‘source_url’ with the value ‘Elegant along with Gorgeous kitchen design gallery for Provide Property’ is not a valid URL format.
Can you help me?
Louise Myers says
Are you pinning from your blog? Because it should pick up the page URL.
yasmin di mario says
I was so confused and had no idea what a rich pin was but your article was super easy to understand and I already got approved for both of my website yay! Does this mean that my pins will get more views or engagement since they are now rich pins? thanks again for the help?
Louise Myers says
They should!
Sasha says
It’s been 24 hours and my pins haven’t changed to be rich – should we be able to see the change within our boards?
Louise Myers says
Yes, they will change but it usually takes a few days. It could also be your browser cache… but 24 hours is not long enough to be concerned.
BTW this post will be updated tomorrow!
umexaan says
I have done everything right, just followed each and every step correctly but still i can’t see description for any pin…
Louise Myers says
It can take 2-3 days. If it still doesn’t show up, contact Pinterest support.
Peter Simmons says
Thank you Louise for this resource. I have just done it! Below is the message I got.
“Thank you!
We’ll review it and email you with any questions or next steps.”
Again, thank you for guiding a clueless digital nomad. Let’s see what Pinterest can do for my air purifier reviews site.
Louise Myers says
Excellent! Best of luck.
Jelmer says
Thanks for this simple but for me very valuable solution. I’m no social media expert and certainly not at Pinterest. I just need to grow my blog more 🙂
Louise Myers says
That’s always the challenge! Best of luck.
Asia Snyder says
Woohoo! Thanks for this post, I was approved in five minutes! I’ve been trying to figure it out on my own for too long!
Louise Myers says
Great, glad it helped!
Sue says
Thank you so much! It worked just like you said and was instantly approved!
Louise Myers says
Great to hear it!
Sarah says
Great step by step guide to finally get those Rich Pins sorted. Even as a total non-techie, it was easy to follow your guide and get this done in less than five minutes. Now all there is to do is wait and hope that Pinterest approves my Rich Pins. Feel a little stupid that it’s taken me so long to tackle this. Thanks for your tutorial.
Louise Myers says
Happy to hear it helped!
Akhnaten Mallya says
Super Louise.
Tried out a few, with no luck. Then decided on Yoast and bingo. Under three minutes, I say.
Perfect, and thank you.
Louise Myers says
Great!
Gabby says
Hi! I am new to the blogging game and have a quick question; once I am approved for rich pins, will all of my future pins that I create be rich pins? Or will I need to do something every time I go to upload a pin? Thank you!
Louise Myers says
All future and past pins will be rich! Anything linked to your domain.
Ezekiel says
Thank you Louise, worked well for me. I just started a new blog will need any boost I can get. If it’s okay with you, how best can I get in touch with you?
Louise Myers says
Sorry, I don’t do any consults. You can take my free ecourse for more pointers.
Laleshka says
Hi I followed these steps and it says everything is approved but I do not see it showing up. My pins still look like regular pins and this has been a couple days now. Is it supposed to take a while to show up even after it immediately said approved?
Louise Myers says
It can take a few days. Have you tried the debugger?
Adrianne says
What do we do when this doesn’t work?
Louise Myers says
Which part isn’t working?
Caleb says
Oh! seems like we didn’t quite understand each other. There is “nothing” wrong with our metadata, all other metas (title, featured image, date, author e.t.c) were pulled quite right, except the description. We have open graph enabled, and since pinterest supports open graph for pulling data, we didn’t setup separate meta tags for pinterest.
Facebook pulled all the data (including the description) quite right on their end, and we expect Pinterest to do the same, its just that they don’t. If our metas worked perfectly on facebook, they supposed to work well on pinterest too since the same metadata were pulled.
Writing a separate description on our rich pins wouldn’t have help in our case since the post content (THE FULL ARTICLE) were used as the description. What description else do we have to write when all the content were already laid bare for pinterest users to read without even clicking the link. Hope you understand.
Louise Myers says
That’s super weird. I have NEVER seen Pinterest replace the actual pin description with ANY kind of metadata.
We may not be on the same page, because 99% of people don’t understand that article rich pins have a metadata description AND a pin description. So you get double the space to put keywords. If yours don’t, that’s another weird thing
I’m baffled as to why your rich pins work differently from everyone else’s I’ve seen. What country are you in? Also, have you tried using the rich pin debugger?
Louise Myers says
I just tried to pin from your site and all that pulled into the description was the image name with hyphens. I realize you’ve turned off rich pins, but you do need to learn how to set a pin description.
Caleb says
Thanks for checking out. We thought it weird too for the whole article to be used as the description. And yes, we are familiar with the meta description and the pin description.
We are actually looking into the pin description thing. If a visitor tried to pin a post on our website via the pin it button the description is not added, BUT if the post url is FETCHED on pinterest (or manually fetched on pinterest via the add new pin option) the post description is automatically added into the description box.
This may have something to do with the share button and we are currently looking into that. Gracias!
Caleb says
The matadata were actually well configured and we have meta description provided with each post. We have structured data, twitter card and open graph enabled, and all looks well on facebook and twitter, except on pinterest.
The problem (or glitch) as we found out is, pinterest ignored the meta description and instead go for the post body when scrapping metas on our site. Writing a separate pin description is a no no lol, that’s like me sacrificing my time for what could have been automatically done on their side. What is the essence of rich pins if I have to manually write the description.
Louise Myers says
Pinterest pulls the metadata for me. They only pull the beginning of the post body when the metadata isn’t set up properly.
BUT you’re sabotaging your possible success on Pinterest if you don’t write a specific Pinterest-friendly description for each different pin. You’ll have BOTH the meta description AND the one that’s optimized for Pinterest when you have article rich pins. PLUS the post title!
Google users and Pinterest users are not the same. If you don’t want to optimize your Pin description, then don’t expect good results.
Caleb says
Nice post!
Self explanatory enough to grab. In my own opinion, Pinterest is a sort of a hit or a miss thing when it comes to Rich Pins. It is either it works for you (and by that I mean drive good traffic to your blog) or not. We recently disabled rich pins on our blog and the referral traffic shoot up, turned out that Pinterest is scrapping all our content and using it as the description. We tried to amend this glitch of course, but nothing works.
I hope Pinterest will sort it out and make it more better.
Louise Myers says
Rich Pins are supposed to scrape metadata, so this isn’t considered a problem or error. You can and should write a separate pin description though.
George says
Nice article!!
We’ve already done the whole procedure described in the article, but only 21 out of 350 Woo products are visible as rich pins.
We also use Yoast WooCommerce SEO plugin that is supposed to add additional functionality (like price, etc.) to Rich Pins.
Is there any limitation to a # of rich pins disaplyed ? Thx.
Louise Myers says
Hi George,
When you add rich pins to a website, all pins from the domain will be rich (tho there may be glitches at times). I don’t know anything specific to Woo tho.
Carla says
Hello
Great article! Thanks for making it so easy for us!
My question: is it possible to do this with WordPress accounts that are not on a premium subscription?
And is it possible to do the same thing but through Jetpack?
Thanks so much!
Louise Myers says
Hi Carla,
These instructions are for self-hosted WordPress accounts. If you’re on a different self-hosted platform, Pinterest says:
“Prep your website with meta tags or an oEmbed endpoint. This can be a bit technical, so you might need to loop in your website’s developer.”
If you’re not self-hosted, I don’t know if you can use Rich Pins. Except that Shopify and Etsy have their own process.
nayeem says
Hi, Thanks for this amazing article. But yoast seo plugin do not have option for Pinterest specific description. I was able to enable ARTICLE type rich pin but I want to enable recipes based rich pin where my pin can show ingredients and direction on the pin on pinterest. So do you have any latest tutorials on this?
Louise Myers says
The only plugin I know of for a Pinterest description is Social Warfare. And I don’t know how to enable recipe rich pins.
bayann says
I followed above steps but still not getting validated. it keeps giving me this error.
We were unable to retrieve any data from your URL.
Rich Pins enabled
baysstylediary.com
Site name
– –
Favicon
– –
do you have any idea how i can fix this issue?
Louise Myers says
Did you try using a different blog post URL? If that doesn’t work, contact Pinterest help.
Emily says
I’m having the same problem.
Do I need to add the ‘Rich Pin documentation’ into my blog posts?
If so, do I use the ‘open graph’ method? I have WordPress so I don’t know how to edit the header of a specific blog post.
Louise Myers says
Use the Yoast WordPress plugin as noted above. You don’t have to do anything in your blog posts, Yoast takes care of all that for you.
If it still doesn’t work:
Reach out to Pinterest Help (https://help.pinterest.com/en) or your tech person.
Lana Giles says
Hi
I have yoast seo working fine and followed your tips above and everything is showing up fine except it is not showing “Author” info.
Thank you for the helpful article..
Louise Myers says
Reach out to Pinterest Help (https://help.pinterest.com/en) or your tech person.
Stacy says
I am interested in creating recipe pins. I have completed all of the steps (thanks for the amazing info!) and have been “approved”. Do my rich pins have to come from a web/blog post? Or can I create my pin, and upload it from my computer and have the rich pin qualities (i.e. the ingredients)?
Louise Myers says
Hi Stacy,
I’m pretty sure Rich Pins only work when they’re pulling the info from a linked URL. You might be able to upload the pin and then link it to the URL and have it still pull the info – I haven’t tested this.
Eva says
Wow that was so easy & so helpful! I was reluctant to even touch Rich Pins (though I really wanted to have them!) coz the whole concept of complicated code freaked me out. But this was a breeze – thank you so much for this post, I’m waiting for Pinterest to let me know! Woot!
Love,
Eva x
Louise Myers says
Awesome! So glad to hear that, Eva 🙂
Christin says
Thank you for this great article. Just a question, though. Can you add hashtags in at some point in the process?
Louise Myers says
Hi Christin,
When you pin, you can edit the description and add hashtags exactly the same way as “regular” (not rich) pins.
Danielle says
Thanks so much for sharing this easy to follow tutorial, every time I tried to do this by following the Pinterest tutorial I never got anywhere and my eyes glazed over – copied yours and had my rich pins operating in 5 minutes – just as you indicated. Great post, thank you.
Louise Myers says
I know what you mean, Danielle, they made it too confusing for me 🙂 I’m glad this helped!
Zara Imrie says
Louise, thank you for the simple information. I was looking to add Rich Pins for my client’s website. There are some plugins that add meta tag, but I was not aware that Yoast WordPress SEO already done the same thing. I have verified and applied but it was not showing “Author” info. Thank you for the simple and descriptive information.
Cheers,
Zara
Louise Myers says
My pleasure, Zara, I’m glad it helped! Thanks for taking the time to comment.
Vanessa Vinos says
Hi Louise, so is your article really only geared for those with a WordPress site? If so, would be great to learn how those without WordPress sites can do this also?
Louise Myers says
Hi Vanessa!
If not on WordPress, you need to be somewhat techie, or have your techie take care of it for you. You need to know how to add meta tags.
The instructions are on the Pinterest developer site: https://developers.pinterest.com/rich_pins_overview/
Angela Rathbun says
It’s actually quite easy to do on Blogger. You just have to copy and paste in one section of code (lots of tutorials out there) – definitely no techie required! 🙂
Louise Myers says
Awesome! Thanks for the tip, Angela.
Emma Burford says
Fab share Louise, I had heard of rich pins and the new app pins which are only availalbe in the USA but had not added to my website. So I followed your easy instructions, I already use SEO by Yoast and my Facebook meta was already checked so all I had to do was apply to Pinterest. It now appeared almost instantly on the #30dailydoables board!
Louise Myers says
Fantastic Emma! Happy to hear it worked so easily for you.
Randy Hilarski says
Thank you Louise, that was rather easy!! I did 3 sites in less than 10 minutes. Now I will surprise my Mom by setting her up as well. Cheers!
Louise Myers says
Fantastic! Glad to hear it worked so well.
Caroline says
Louise – thanks very much for making the process clear and easy to understand. AM now waiting to be approved 😉
Caroline says
Quick update – got approved almost immediately but I have a question. What does this actually mean? Is it that each time I (or a website visitor) pins something from our website, the pin is a rich pin, from now on in?
Or is it that all pins that have been pinned from our website now are in the rich pin format?
or something else 🙂
Louise Myers says
Hi Caroline!
All pins from your site going forward should be rich pins. I don’t believe it’s retroactive to previous pins.
If you notice something different, let me know!
Good to hear approval is so fast 🙂
Elizabeth Turnage says
Yet another helpful post for me a small ministry owner! Thanks for offering simple explanations for people who know more about writing and their content than social media! I’m going to check this out.
Louise Myers says
Thanks for your comment, Elizabeth! Happy you found this helpful.