Louise Myers Visual Social Media
Rock your online presence with DIY graphics! Get Graphic Design & Social Media Marketing tips from an expert.
Wondering how to create a YouTube channel?
Great idea! YouTube stands in a unique place as the world’s top video sharing platform.
So if you want to create video and have people see it, you need to set up a YouTube channel.
There are some strong benefits to having one! Including that your videos can show up in Google search results.
Learning how to create a YouTube channel isn’t too difficult. Let’s walk through it step by step.
Want your YouTube banner to draw people to your channel?
When someone arrives on your YouTube channel, the first thing they see is your channel art. So it needs to look good!
It’s the large banner across the top of the screen on desktop or mobile, similar to a cover photo on Facebook.
Except that when people watch YouTube on their TV, the channel art covers the whole screen! That makes it a bit tricky to set up right.
You can only upload one image that has to work on any device viewers use to watch YouTube videos:
Wondering how to rank YouTube videos?
You’ve poured hours and hours into creating your video, making sure that every little element is just right.
Now that you’re finally ready to hit Upload, you need to make it worth your time investment by ensuring that your video is seen by as many people as possible.
Wondering the best time to post on YouTube?
Smart! YouTube is the second most popular search engine after Google. It even beats Pinterest as a search engine!
Why? Partly because it’s owned by Google. But mostly because people love to watch video.
If you want to tap into some of that success with your own YouTube channel, you need to understand what’s the best time to post on YouTube.
It works a little differently than social media sites like Facebook – or even from Pinterest.
Let’s take a look at how it works, when to post, and how to do the research for your own account.
Looking for YouTube content ideas?
Concepts that’ll take your business to the next level?
From unboxing videos to how-to guides, YouTube has become the viewer’s friend and teacher.
Over the past two years, the world’s consumers have watched over 50,000 years of product review videos on mobile alone.
And your customers are three times more likely to watch a tutorial than to read the actual instructions. Searches related to the term “how to” are growing 70 percent year over year, according to searchengineland.
This is the kind of content your company’s marketing should promote!
Let’s jump into the why and how.
