Need September marketing ideas?
Kids are back in school, and adults are back to business. Don’t miss this opportunity to market your business.
If you’ve slacked off a bit over summer, I hope you’re rejuvenated and ready to go 🙂 Try to get back to an optimal posting frequency on your best social media channel.
It’s easy with all these ideas to choose from! You can even get them as ready-to-post content, which you’ll hear more about further down.
Pin or tweet, then read on!
5 September Marketing Themes
End of Summer
Labor Day generally signals summer’s last gasp, even though scientifically speaking, summer doesn’t end until the autumnal equinox occurs, which occurs around the 22nd of this month.
Retailers: of course you’re clearing out summer merchandise. But what are you doing for fun and engagement on social media?
Commiserate with your audience by sharing summer ending quotes. And be sure to ask about the fun things they did this summer!
Fall is Here!
I know it’s not right, but it’s true: most people are ready for Fall themes and imagery the day after Labor Day. If not before! 🙂
Pumpkin spice everything is here, and even though it may still be hotter than blazes, people are anticipating those cooler days to come. Be sure to feature fall products, projects, recipes, and colors.
For fun, ask what your audience plans to do on the first cool day, or share a few fall quotes with colorful graphics you make yourself.
Halloween Marketing is in High Gear
Many people have been planning costumes, decor, and parties for months already, so be sure to jump in and promote your products, if you haven’t yet.
Depending on your niche, your audience may be ready for Halloween quotes and images. Or simply ask what they’re planning to be for Halloween.
September has an unprecedented 40+ “awareness” observances for health, safety, and more.
Does one touch on your niche? Or perhaps it’s touched you personally. Your audience would love to hear you share.
Or, it may be one you love to support. Enlighten your audience as to why, and perhaps see if they’d love to join you. Maybe your business will donate a specific day’s proceeds to this cause?
To see which causes participate this month, check out the September monthly observances.
You’ll find about 450 more ideas there too!
Christmas Gift Ideas and Promotions
While it may yet be a bit early to talk to your audience about Christmas, it’s never too early to plan for this biggest shopping season of the year.
While you’re planning, check out my Christmas marketing ideas. Not just for retailers, but for social media marketers and content creators too.
10 September Monthly Holidays
There are more than 90 month-long observances for September! Do any of these resonate with your business and audience?
Plan a month-long promotion that might include blog posts, sales, social media posts, contests and more.
National Prosper Where You Are Planted Month
Be Kind To Editors & Writers Month
International People Skills Month
International Self-Awareness Month
National Fruit and Veggies Month
Self Improvement Month
Shameless Promotion Month (go for it!)
Healthy Aging Month
Women’s Friendship Month
National Sewing Month
8 September 2022 Weekly Holidays
These holidays last for a week(ish). Asterisked dates* change year to year.
Dates are correct for 2022 and will be updated each year a few months ahead.
If these don’t work for you, there’s a whole page of weekly holidays in my Planner below! September is a busy month for holidays.
Sept 1–7 International Enthusiasm Week
Sept 1–7 Self-University Week
Perfect time to promote your educational books and courses.
Sept. 4–10 National Suicide Prevention Week
Sept 5–9* National Payroll Week
Sept. 11–17* National Beauty and Barber Week
Sept 18–24* Build A Better Image Week
Sept 18–24* National Indoor Plant Week
Sept 25–Oct 2* National Keep Kids Creative Week
You might enjoy sharing these creativity quotes!
September 2022 Daily Holidays
The biggest dates in September are U.S.-based: Labor Day, and National Day of Service and Remembrance.
Autumn begins on September 22 or 23, depending on whom you consult. Personally I’d go with the earlier date for social media posts, so they’re not late!
Asterisked dates* change year to year. Dates are correct for 2022 and will be updated each year a few months ahead.
Here are some favorite September holidays:
September 1: National No Rhyme (Nor Reason) Day
September 2:* National Lazy Mom’s Day (first Friday)
September 5: International Day of Charity
September 5:* U.S. Labor Day (first Monday)
September 9: Wonderful Weirdos Day
September 11: Patriot Day and National Day of Service and Remembrance
September 12: National Day of Encouragement
Here are some encouraging quotes about loving yourself.
September 13: Positive Thinking Day
Help inspire it with these quotes about positivity.
September 15: National Online Learning Day
September 18: National Respect Day
September 21: World Gratitude Day
Great tips on how to use gratitude quotes and images.
September 22: American Business Women’s Day
September 29: National Coffee Day
There are yet more ideas in Your Social Plan. Keep reading!
Which September Holidays for Your Business?
There are truly holidays for every business and personality. Some days have more than 10 to choose from!
One of the biggest this year is the 11th, with several observances in honor of #911Day, plus more that always fall on the second Sunday of the month.
I love social media holidays and am compiling huge lists of hundreds for each month.
But just knowing the holidays doesn’t mean you’ll:
- Remember which happens when.
- Know how to use them in your marketing.
- Or have time to come up with eye-catching images and engaging captions to go with them.
That’s why there’s Your Social Plan!
Your Social Plan is a daily posting plan that combines beautiful, done-for-you content with powerful business-building prompts so you’ll never wonder what to post again.
Each day your business benefits from a combination of 3 posts:
M – Motivational / Inspirational
V – Visibility Boosting (like holidays!)
P – Promotional / Business Building
Check out Your Social Plan now and save hours on your social media marketing this month!
Disclosure: If you purchase, I will earn a commission, at no cost to you.
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What do you think? Which September marketing ideas will YOU use?
If you’re pressed for time, try Your Social Plan for ready-to-post content monthly!