How to Change Your Facebook Page URL in 2015

How to Change Your Facebook Page URL / Username / Vanity URL

Wondering how to change your Facebook Page URL?

It’s pretty simple, though you may find at every turn, Facebook says you can’t.

I checked all of the Pages I admin, and the option to change the Page URL was readily available. Here’s how.

NOTE: Here are the instructions if you need to change your Facebook Page NAME, instead of URL.

What’s your Facebook Page URL?

Your Facebook Page URL is the part of your web address after the So in the case of my Fan Page, we’re talking about the LouiseM.HowToGraphics. Facebook calls this your username. It’s also often referred to as your vanity URL.

What's my Facebook username?

Important Rules & Considerations for Your Facebook Page URL

Not surprisingly, Facebook has a host of rules about usernames.

  • You can’t claim a username someone else is already using.
  • Your username should be as close as possible to your true name or the name of the business or person your Page represents (ex: John.Smith, Facebook).
  • Choose a username you’ll be happy with for the long term. Usernames are not transferable and you can only change your username once.
  • Usernames can only contain alphanumeric characters (A-Z, 0-9) or a period (“.”).
  • Periods (“.”) and capitalization don’t count as a part of a username. For example, johnsmith55, John.Smith55 and john.smith.55 are all considered the same username.
  • Usernames must be at least 5 characters long and can’t contain generic terms.
  • Your username must adhere to Facebook’s Statement of Rights and Responsibilities. source

Regarding periods and capitalization, decide how you want it to look in the address bar, because users can type it in with or without periods and capitals. I did see one article claiming that periods between words makes your URL more SEO friendly, as Google likes delimiters between words. I decided to go with just one period, as I thought it was more user-friendly.

Cautions on Changing a Facebook Page URL That’s Already Set

Maybe you’ve decided your URL is too long, or you want to make it match your Page Name.

Changing your Page URL won’t change your Page name – the title that appears under your cover photo. However, be aware that once you’ve set a vanity URL, changing it will mean that any links to your Page will no longer work. If you don’t search out and change the old links, when clicked, they’ll lead to this cute message:

How to Change Your Facebook Page URL 404

Not so cute when it means people searching for you won’t find you! Links to the tab apps (which are numerical) still worked for me.

Also be aware that you have the option to change your Page URL only one time. So don’t make a change lightly – you’re going to have to live with this one, or start a new Fan Page.

How to Change a Facebook Page URL That’s Already Been Set

Log in as the personal profile that’s an Admin of the Page you wish to change.

Start the process from the About tab under your Cover Photo –> Page Info.

If you haven’t already changed your URL, you’ll see the Edit button when you hover the Facebook Web Address area.

where to change your Facebook page URL step 1


Clicking the Edit button will open a small window with a link to Change web address – if you’re eligible.

where to change your Facebook page URL step 2

Click it and, ensuring you’re on the correct page on the dropdown, type in your preferred username. Click Check Availability.

How to Change Your Facebook Page URL

If it’s available, and you’re SURE you want to make the ONE-TIME change, click Confirm.

Will You Change Your Facebook Page URL?

What do you think? Is it worth the hassle? I deliberated for quite some time before deciding it was a necessity for me. Let me know what you think – and feel free to leave your link if you decide to change your Facebook Page URL!

How to Change Your Facebook Page URL / Username / Vanity URL

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  1. says

    I’ve been able to change my url but I can’t change my page name. That’s what I needed to change. I have more than 200 likes and can’t do it. Now I’m going to have to delete the page and then put it back up. FB said it’ll take 14 days to delete.

  2. says

    Still thinking about changing mine. I would like to but I might activate or deactivate something that isn’t supposed to be. Not good at these things.

  3. says

    Hi Louise:

    I’m having a problem with receiving the broken link message. I changed my vanity url and the name of the page without problems. However, when I go to search for my page in the bar at the top of the screen and I click on it when the page pops up, it directs me to the old url. I get the broken link message, but not from external links – I’m having this problem only with Facebook. Any thoughts? Thanks!


    • says

      Try clearing your cache or using a different browser. It’s working for me.

      If it persists and others have the same problem finding your page (ask a couple friends to try), then you should contact Facebook and have them look into it. But I’m hoping it’s just your cache!

      • says

        Hi, thanks so much for the reply, I have a similar issue- how do you clear you cache? The URL changed fine, but when I search my page from the top search bar in facebook it still brings me to the old link which is broken. THANK YOU!!!


  4. Chris says

    Should one try first to change the name or the url?
    I would say first try the name, if it works, than go with the url?

    • says

      Your suggestion would be the normal way to do it. I chose to change the URL first as I thought FB would be more likely to change my name to match my URL.

      But your guess is as good as mine 😉

  5. Linea says

    Hi Louise,
    You say: choose Edit page and then Update info. Mine says: Update Public info…. ?

    And I do not have an existing url… How do I make a username for my businesspage?

    I get this info: To access this page, you’ll need to switch from using Facebook as your page to using Facebook as yourself.

    Appreciate your help :)
    Thanks a lot!

    • says

      Hi Linea,
      Yes, I see it’s been changed to say “Update Public Info.” Same thing, silly change 😉

      If you haven’t yet set a username for your page, go to the URL in the paragraph ABOVE the “Important Rules” headline. You can set it there.

      And if you’d like more details, I wrote a post that will be published tomorrow:

      I was able to set the username signed in as myself or signed in as the Page, but you can switch via the gear icon at the far right of the top blue bar on Facebook, if needed.

      Good luck!

  6. Betty says

    I can’t change URL for eligible fan page, the confirmation window opens empty and clicking “Confirm” doesn’t do anything.

    Any advice on how to fix this?


  7. says

    Dear Louise,

    Need your professional advice, I have changed the url/username of my facebook page and after that I no longer able to search my page in google now.

    Previously it worked…

    Kindly advise,

    • says

      Sorry, I don’t have any other ideas for you. Try to find someone who specializes in this; if they can help you, there may be a fee.

      You could try or to see if they can help.

      • says

        Still not working, the Facebook Page Username Change isn’t working, if you have set your Facebook Page Username already, you can’t change it. If you found any trick to change it please let me know.

        • says

          Not sure why it isn’t working for you. It works for me on a page with a set username. You should be able to change a set username one time. Perhaps it only works with US ISPs?

  8. Carly says

    Hi Louise,

    I am so pleased to find your post! I would be so grateful if you could help me.

    Following a rebrand of my business, I recently requested a name change for my business facebook page, which Facebook organised (I had to email the necessary documentation proving our name change). However, as a precaution in case the name change was not possible (and to prevent someone else taking it), I set up a separate ‘back-up’ facebook account with the new rebranded name. A few moments ago, I followed the instructions on the Facebook ‘help’ pages to change the Vanity URL and by mistake I changed the Vanity URL for the ‘back-up’ facebook page!! How do I rectify this, so that the Vanity URL can be applied to the correct account with the 1,850 followers? Do I need to delete the ‘back-up’ account and then the vanity url will become free again?

    I would be so grateful for your help. I am extremely scared of getting this wrong and being unable to have the correct url for my business page.

    Many thanks in advance for your help!


    • says

      Hi Carly,
      I’m sorry to say, my post is based on my personal experience. I do read a lot about Facebook, and I believe they release deleted page URLs to be reclaimed, but I have no idea how soon you’d see it.

      You can try to get help from Facebook. I’m not certain how responsive they are.

      Think about a variation of your name – shorter, abbreviated, with the name of the service you provided added to it, or something to make it work in case Facebook doesn’t help you with this.

      I’m sorry Good luck!

  9. says

    Hi Louise,

    It seems a number of people have had the problem of being able to change it after the one time URL change has passed or by renaming by mistake. I’ve recently written a post on our website, if you’d like me to post it at all?

  10. Mak Raiaan says

    Hi Louise

    Thank you really so very much for the post. I did it and it works. But I have a problem, I changed my username two times and I tried it again , now i can’t do anything. Facebook don’t allow to change it again! What can I do now? Do you have any solution?

    If you don’t have any solution please give me a link or email address which I can contact with facebook authority directly?

    Thank you

  11. Jimmy says


    Thank you for your article,

    I’m just wondering if the old URL will be available for other to take? or will it always be taken?

    Because some guy took my business name and he want to change it to something else, so I can take over his old url?

    Do you know if this would work?

    Thank you,

    • says

      Hey Jimmy,
      If someone took your business name, you should contact Facebook. They’ll get the URL released to you. Otherwise, I’m not sure what will happen.

      Best of luck!

  12. Quita says

    Hi I have changed my facebook web address once but I’m desperate to change it again to match my page name what can I do?

  13. marie says

    Hi Louse, Someone has been messing with my facebook name and sending messages to an ex .My proper facebook page has my name in the adress bar but the phoney one has a different name is that person real and can i seek him out. its strange when i tried sending a message to the fake marie casey and it sent it to my real page and when i click home on the fake page it goes to my real page . when i have done enough investigating i will shut my facebook down its causing too much trouble . Thanks please help. Marie

  14. says

    facebook has posted a WRONG NAME as my username. Icannot post any ISO photos because it will not recognize MY password. PLease help I have tried to change the username but get noware. Can you help ?

    • says

      I’m sorry, I don’t know why it’s happening, unless you’ve already changed the username on this page once. You can only change once.

      What happens if you click the link at the top right that says Edit Username?

  15. Milly says

    I was able to change my page name but I don’t have the option to change the url to match it and I have never changed it before so not sure why I cant now. Is there a way to change it? Thanks.

  16. Tina says

    You don’t know if there’s a way to do this for a Facebook group, do you? I think I may be screwed since I already picked a vanity url for my group…but I need to change the name now. Only 16 people on the group, and I don’t care about breaking links because it’s a private group that I only add people to myself. I just need to change the URL.

    • says

      Hi Tina,
      I found some advice saying “go to ‘Edit Group Settings'” and others saying it can’t be changed once set.

      Another idea, since your group is so small, would be to start over. Or, you could purchase a domain name and have it forward to the group URL.

      Best of luck!

  17. says

    The New Interface Of Facebook, changes this option to “About” Tab.

    I Was Searching For that. I was redirected from Page Info to About And Found The Option.
    Any Way Nice Post 😀

  18. Sydney says

    I’m going crazy. I made a FB page for my blog Small Talk With Syd & the URL was which I loved. I had to delete the page for another reason & when I attempted to recreate the page the URL was different. I don’t like how it’s it’s clean and simple anymore. I actually got frustrated and deleted that page too so you can’t even find it. Anyway I really need help getting back my old URL! Thank you!

  19. aliarshad says

    I have a question i have a my facebook business page, almost 1000 like in my page, I want change my url. When I am going page setting i dn`t found page info, maybe facebook update recantly please help me how i change my facebook page Url? i am waiting your reply
    thank you

  20. says

    For some reason when I click edit on the URL, it does not give me any option to change my URL name. Do you know why this might be? Very frustrating :(

    • says

      Hi Karrin,
      The only answer I’ve heard is that the option disappears when you’ve already changed it once.

      If this isn’t the case, I’m sorry to say I don’t know how to help!

      Best of luck,

  21. Alexandra K. says

    Hello and nice article.
    I had a facebook page I merged with a newer one (keeping the newer) and now I want to change my page url to have the url of the older page that has been deleted 3,5 months now but it says the url (of my old deleted page) is not available.
    Any ideas?

  22. Kawinwarong says

    Hi, Louise
    I have a problem when I need to change page Facebook URL it always not allow me to change that and shown message as below
    “You’re not eligible to set a web address for this Page right now because you’ve recently added or changed the Facebook web addresses for your Pages too many times.”
    I created new page and never change URL why I cannot changed.

    Please help me,
    Thank you.

  23. Vera says

    Hey Louise,

    Perhaps you know the reason for the error I’m having.
    I have created two pages for an organization, for the first one I reserved a web page url successfully, but for the second I got the error message “You’re not eligible to set a web address for this Page right now because you’ve recently added or changed the Facebook web addresses for your Pages too many times.”. Perhaps you know – how often is this too many times? Shall I wait for a day/week/month?.. And may be there’re some other restrictions I shall look at?
    Thanks in advance!

    Best regards, Vera

    • says

      Hi Vera,
      I’ve only heard of this happening very recently. Unfortunately, I don’t know if there’s a set restriction. Likely there’s some incomprehensible algorithm!

      I hope it works for you soon. Would love to know if you find out anything!

  24. Carlo VOlti says

    I have a question about something else on your site. On the page for the “Free Report Reveals the Best Design Apps” (, I was wondering if you had any contact information for the model on the cover (and the webpage). I have seen her in numerous layouts over the last 5 years (very few of them are even remotely related to one another), and was trying to either find her agency, or other information about her.

    I appreciate your help. Thank you.

  25. Elizabeth says

    I am the admin of my nonprofits fb page. We are going through a rebranding.

    Right now, both our url user name and page name are the same.

    If I just change the page name, will I get the best of both worlds?Will our old fans still be able to search for us by our old name, hence the old name that is in the url, and our new fans by the page name, hence the newly named page.

    Will changing the page name cause us to lose likes?

    We have 213 likes.

    • says

      Hi Elizabeth,
      I don’t know that a FB search by words in your URL would net you results. I don’t want to sway you one way or the other on this, as it is an important decision that can’t be reversed. But while you’re weighing the pros and cons, here’s what’s in favor of completing your rebrand with both your page name and URL:
      you’d gain consistency
      if you don’t have inbound links to your page (say, some big website had linked to you – you wouldn’t want to lose that)
      fans rarely search for specific pages
      your fan base is still small

      Good luck with your decision!

  26. Iana Crampy says

    I have a page that has 6K likes and I want to change it’s URL once more since I’m not contented with the one I’m using now. Facebook won’t let me change it since I already did long ago. Is it possible to change the URL more than once?

    • says

      Hi Iana,
      Facebook seems to keep a tight lid on the one-change limit. I don’t know of any workaround other than starting a new page – if you really hate the URL! But I hope it isn’t that bad.

  27. Neil farmiloe says

    Hi Louise,
    I am having the same problem as one of your other contributors. I set up a new page and then went to set a web address. The name I chose was acceptable but when I tried to confirm it I was told I had changed my address to often which was untrue. As you mention this could be a problem with the algorithm but how do I contact Facebook to ask them to fix the problem?

  28. Roelof says

    Hi. Is there absolutely NO way to circumvent the restriction of changing my Page’s URL more than once.

  29. Dhiraj Raj says

    taking example: at first time my facebook page name was “star” then at that time i set my Facebook web address as “” . But now i changed my fb page name as “bigstar” and wants to change my Facebook web address again as “”. IS IT POSSIBLE ?? If yes, then please give me instruction.

    • says

      Hello Dhiraj,
      If you see the option to “Edit” when you hover “Facebook Web Address” as shown on the screen shot above, then you can. If you don’t see the option, I don’t know of any other way to pursue a change.

  30. Kamaria says

    Hi Louise!

    Just wondering if you can help! I have recently changed my business name for the first time on FB – the link they sent me only directs me to change my username/url for my personal page and not my business page – do you know of any way that I can change my business FB url?

    • says

      Hi Kamaria,
      I’m not sure what you mean by “the link they sent me.” Do you see the link to edit your web address on your Page’s About section / Page Info, as shown in the large screen shot in the article?

  31. Shayla Litster says

    I am wanting to change my name. I set this up several months ago and I feel I would do better with a more positive and upbeat identification. I have metastatic breast cancer and I am currently on an expiration date of next year. Its just that even though I felt it was appropriate at the time, I would like something more empowering to draw people to. I want people to remember that I am trying to live. Anyway, without really trying to hard I was able to get around 228 likes in one post and other pictures say there is over 800 people that saw it…or over 600 that saw it. Is there a difference in that and likes? Is it a big deal if I make a new page or should I just change the name “The Metastatic Mama”. I started to make a new page and now I see it on my profile as having this new page so I am probably already stuck, but I thought I would ask anyway. Thanks in advance!!

    • says

      I suggest changing the name, unless you have very few fans so far. Just because you created another page doesn’t mean you have to switch. But it’s up to you – if you don’t mind starting from scratch.

      When you, as the Page Admin, see the “people reached” numbers, that just means that Facebook put the post in that many news feeds. It doesn’t mean the people interacted with it, or even looked at it.

      My best to you! May you survive and thrive!

  32. Desmond says


    My company FB Fan Page was deleted by my Ex-Admin without informing us. Now MY FB page is gone. How do I reclaim it back or it is possible to recover ? If not, Can I start a new FB page using the same name and same URL ? Kindly advice. TQ

  33. Suzy Sheppard says

    I have never changed my url before, am the admin of the page and my business name has changed. It won’t let me change it. I have been directed back to the same page every time and it just doesn’t give me the option. What is the fix?

  34. Manjorul says

    I am trying a lot but can’t to change it as per my expectation. The preferable page url can’t be setup and I really disappointed about.

  35. says

    i got a big problem now…

    i have transfer my facebook username to my fanpage now when i tried to set a new username on my facebook account it says “There was an error while setting your username: Username has already been modified too many times.
    what i do now?? i lost my old username :(

  36. Christian says

    I have already change my page name. I have a doubt before changing the url. What about Google and other search engines? I have been using my old vanity name for years and I guess lots of my clients and prospects are going to search with the old username. What will happen with these attempts to get to the page when I have the new username and they try to get me by the old one?
    Thank you in advance.

    • says

      Hi Christian,

      If people have you bookmarked with a former URL, they’ll get the broken link page I showed above.

      As far as search engines, they’ll probably weigh your page name and other text more than your URL.

      I wish there was a definitive answer, but there’s not. You have to decide how many people might actually try these two methods to find you – as opposed to maybe just googling your name. That’s what I would expect, unless you have a really compelling FB page that would make them look for you there first.

      You could also run Facebook ads to a very targeted list to let people know of the change. Or just email them if you have their contact info.

      Best of luck!

    • says

      You can only change your URL once. Unfortunately, if you’re unable to change it with the tips in this article, I don’t have any other advice other than contacting FB.

  37. says

    Hi Louise

    I’ve been trying to change the website Facebook details ever since I changed my username to Clare’s Beautiful Nails. I went into edit loads of time in the web page section of about, but I still can’t do it even though I know how to type over a word but it’s not letting me edit from Beautiful Nails by Clare Hanson to Clare’s Beautiful Nails. I can’t drag the new username to change it doesn’t work nothing hight lights for me to change it. I don’t you if you can help me at all. I initially didn’t set the page up my husband did for me one night whilst I was at college, he’s removed himself as admin but not sure if this is anything to do with it.
    Thanks, Clare

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