How to Make the Best Pinterest Boards to Promote Your Blog

How to Make the Best Pinterest Boards to Promote Your BlogPromote your blog!

Make the best Pinterest boards to increase blog traffic.

It’s actually quite easy – you don’t need superhero design skills! The key is simplicity.

I’ll take you from setting up your boards correctly to making simple, pinnable images, and give you links to other helpful resources!


How to Make the Best Pinterest Boards to Promote Your Blog

Start by taking a look at your blog’s category list. Your goal should be to have a Pinterest board for each blog category. You can start with one – pick your primary area of expertise, or the topic you’re currently blogging about. You can always add more later!

You can check out my Pinterest boards for inspiration. I recently had two of my boards featured by Hubspot in their “Top Ten Pinterest Boards for Marketing.” Woohoo!

My Pinterest Boards based on my Blog Categories

Don’t get clever with your board names – use your best keyword phrases! That way, interested people can find your boards via search engines. And that’s a good thing!

Make sure you have a pinnable image with each blog post. Make it simple! Pull a tip or valuable snippet of text from your blog post, and create a simple graphic. These can be text on a solid background, because simple graphics stand out even more against all the photos on Pinterest!

The fastest way to make these is with the tip in my free report. You’re limited to the backgrounds available on Quozio though. You’ll find lots more resources for making simple graphics here.

Are you a Power Point user? Joan Stewart made the popular board below by creating the images in Power Point. She says: “Every time I pin to this board, I pick up more repins and more followers (1,729 as of today). …when I Googled “free publicity,” one of my top keyword phrases, this board was in the Number 1 position!”

Pinterest Board for Joan's Blog

Wouldn’t you love results like that? Joan recommends a numbered collection of tips. As a bonus, planning the tip list will sure give focus to your blogging! Read her post here.

Ready to Promote YOUR Blog with Pinterest?

What’s holding you back? Share your concerns in the comments and I’ll do my best to guide you. If you have tips to share, please add them! We can help educate others when we make the best Pinterest boards from our blog posts!

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  1. says

    I am ready to promote my blog using pinterest. Beautiful pinterest boards that make your site stand out. Thanks for the beautiful pictures.

  2. says

    Some great tips here… Im on the first step of the ladder with pinterest, I do try to take really good images, edit them, give them good titles, but im lucky to get 7 visits from pinterest a week! where am I going wrong? Im known as: rainleanne please check out my boards and let me know if they is anything I can do to make it better. thank you

    • says

      Hi Leanne,
      I looked at your blog, and your images are really nice! From a visual standpoint, you might try 2 things:
      More contrast (tho I love your soft color scheme, your images might stand out better with more contrast).
      Use tall images, which are more visible in the news feed.

      There are tons of other things as to timing, shared boards, networking etc that you might find in an ebook or course.

      Your work looks great though!

  3. says

    Just starting pinterest and a blog! should i just be patient with more followers? what can i do to make my pictures better?

    Is what i put in my “description” on pinterest what will come up when poeple search those phrases? or is it somewhere else that i need to be putting the title and the link to my blog?


    • says

      Hi kenzlady!

      Yes, put a good description with keywords. I like to include the link to my post in the description too, plus hashtags – the keywords and hashtags are important for searches both on Pinterest and Google!

      Best of luck!

  4. says

    I started getting more pins and likes after following the advice of another blogger but it’s still not driving much traffic to my blog. Maybe half a dozen hits a week. I’d love for you to take a look and let me know if I could make any changes for the better! You can also find me on pinterest /southernmeg. Thanks so much!

    ~Meaghan from DIYfaerie

    • says

      Your pins look really great, so I don’t think that’s an issue. It does take time for traffic to build – the cool thing about Pinterest is your pins and links can hang around FOREVER.

      Here’s something you might try – if you have other relevant boards, repin your own pins to them on a later day at a different time.

      Also find group boards to contribute to. That gives you a ton of visibility.

      Good luck!

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