Are you a Facebook Page owner?
Do you have a Facebook Page for your business? Or one that you use relating to your products, services, or other things you sell?
If you own a Facebook Page, then there are a few things you need to know about that role.
And now, with the New Facebook layout, some features have vanished.
So, let’s take a look at everything you need to know as a Facebook Page owner.
What is a Facebook Page owner?
According to Facebook, a page owner is a business or organization that owns the Page.
Or in your case, perhaps a blogger or small business owner.
Anyone can start a Facebook Page. That includes clubs, societies, charities, and more.
With this, you’ve completed Facebook’s business verification process. You’ve also claimed the Page through the Business Manager feature.
Most of the time, you won’t need this. It is aimed at Pages running ads on topics such as politics.
But if you do need it, you can access it through Page Settings in the Business Manager.
Getting verified is pretty simple:
- Add your business details (this will be publicly viewable).
- Select your business – if yours doesn’t show, you may need to upload documents to show you are an official business.
- Confirm your business details with a phone number you have access to.
- Get the verification code sent by text, phone call, or email.
- Use the verification code to get Confirmed.
This is different from the blue verified page. That’s aimed at people like celebrities and sports stars to confirm the page really is theirs.
Can you make your Facebook profile into a Page?
If you’ve started a profile for your business, you might want to change it into a Page.
Pages give you more tools and let you reach more people. Plus, it’s against the Facebook Terms to use your profile to represent something other than yourself (like your business), and you could permanently lose access to your account if you don’t convert it to a Page.
You’ll find Facebook uses your profile info to convert into your Page.
But you can only do it once and you can’t undo it.
So, if it’s truly a personal profile, just create a new Page within it. Don’t convert your profile.
If you do need to convert your profile to a Page, visit this page.
Click Get Started and follow the instructions on the screen.
Your new Page will publish when you finish, and you can start using it right away.
Facebook Page owner vs admin
As a Facebook Page owner, you are also an admin.
But someone who doesn’t own the Page can also be made into an admin.
There are actually six roles on a Facebook Page with different automatic permissions:
- Admin
- Editor
- Moderator
- Advertiser
- Analyst
- Jobs manager
Only the admin has full access to every feature of the page.
Plus, the admins are the people who can manage page roles and settings.
In other words, they are the ones who can change the Page owner. Or they can change the role given to someone on the Page.
It can be a good idea to have another admin in your Page. But make sure it is someone you trust as they can potentially remove you as admin of your own Page!
How to add a Page owner on Facebook
When you create a Page, you are automatically the owner – unless you create it through your business.
So, you don’t need to add yourself as the owner. It’s done automatically for you.
But if you want to add someone else as an admin, you can do this too.
To add an admin, you need to be on a desktop, not the mobile app.
Go to the Page and click the ‘Page settings’ option right at the bottom of the side menu.
This opens up another set of options and you want to select ‘Page roles.’
Here you can see existing Page roles including the admins. You can also see who owns the Page.
You can assign a new Page role right here. Add the person’s name or email address and choose what role they will have.
You’ll need to add your password to confirm the changes.
Remember, admin is the top level. They can do everything a Page owner can do.
To add someone else as the Page owner, you need to follow the process below.
How to change or transfer the page owner on Facebook
So, you have given the Page to your friend who is buying your business. Now you need to transfer ownership of the Page to them.
Then you want to change or transfer the page owner.
To do this, first, add the person as an admin following the process above.
Once they have accepted the role as admin, go back to the Page and scroll down to Page Roles.
You and the new admin should now show.
But this isn’t all you need to know on how to remove a Facebook Page owner to make the transfer.
Business manager settings
You also need to add your friend into the Business Manager area for the Page.
Your friend needs to go to their Business Manager account and into Business settings.
Go to Accounts and click Pages then +Add.
Add the Page name or URL and toggle the permissions as an admin. Then request access.
You can then accept this, and the person will see the Page on their Business Manager.
Removing yourself as Page owner
The final step is to remove yourself as a Page owner. You need to do this both in the Page and in the Business Manager.
On the Page settings, go to Existing Page Roles and edit yourself.
There’s an option to ‘Remove.’ Select this.
This removes you from the Page.
Next head to Business Manager to Accounts.
Go to Pages and select the Page you want to remove then click ‘Remove.’
This leaves your friend as the admin. They can then go into the Business Manager and add themselves as the Page owner.
Can you check the owner of a Facebook business page?
There are times when you want to know the owner of a Facebook business Page.
Maybe you want to buy their business, or there’s a Facebook Page ownership dispute.
Whatever the reason, it is easy to find the owner of any Page.
Go to the Page’s About section.
Here you can find information about the contact options for the Page owner.
This includes their website and email address if they listed one. You can also message them directly from this Page.
The other place to find information is the Page Transparency section.
This is aimed at checking things like ads that are running.
When viewing the page, scroll down a bit and it will appear after About, Photos, and Videos.
Click to see all and you can see some of the history about the Page. This includes who created it and when.
Can you claim an unmanaged Page?
If there’s a Page that has your business info on it, but it isn’t yours, you may be able to claim it.
That’s assuming there’s no owner.
If a Page is unmanaged, you’ll see Unofficial Page below the cover photo. You can either request to claim the Page and be an admin. Or you can request to merge it with your existing one.
Click the ‘Is this your business’ below the cover photo and follow the instructions.
You will need to verify your relationship with the business. This might be with things like a phone number or documents.
If Facebook is happy this is correct, you’ll be the owner of the unmanaged Page.
Can I unpublish my Page?
Sometimes you realize you don’t need your Page and want to unpublish it.
This hides it from public view, but you can publish it again in the future.
To do this, go to your Page Settings.
From General, click Page Visibility, then select ‘Page unpublished.’
Save the changes and tell Facebook why you are doing this.
Click Next, then Unpublish, and it is complete.
How to delete a Facebook Page completely
Finally, maybe you have decided enough is enough. You don’t want a Page any longer. You won’t be back.
To delete the Page, go to Page Settings, then General, and click ‘Remove Page.’
Click Delete [Page Name], delete page, and OK.
The Page won’t be permanently deleted for 14 days in case you change your mind. But after 14 days, it’s gone for good.
Being a Facebook Page owner
There are many roles and responsibilities as a Facebook Page owner:
→ Making an eye-catching Facebook Page cover photo.
→ Creating Facebook content fans love.
→ Keeping up with current Facebook image dimensions.
→ Checking and learning from Facebook Insights.
And so many more!
Being a Facebook Page owner is a key part of marketing your business on social media.
But times can change, and so can circumstances.
That’s why Facebook gives you a range of options to add admins, remove them, or even delete yourself from the Page entirely.
That way, you are in control of what happens as a Facebook Page owner.
Kristy Schnabel says
Well done, Louise. Love this. Done and done. Thank you!
Louise Myers says
Terrific Kristy!
Lynne says
Thanks for the tips. Want to feature my image asap. Great post!
Louise Myers says
You’re welcome Lynne – you rock!
Renayle says
Thanks for the tip! Just made myself a featured owner. 🙂
Louise Myers says
Fantastic Renayle!
Tasha says
I thought I set this up a while ago on my page, but I guess not lol I have now. Thanks for sharing Louise:)
Louise Myers says
Well, who knows Tasha – you may have, and Facebook changed it for ya 😉
Glad you’re fixed up now!
cgibb says
I notice this feature doesn’t work anymore. (I found your blog post while trying to trouble shoot the issue.) I can’t find a single Facebook page that displays a featured page owner. This is a bummer.
Louise Myers says
Thanks for the heads up! I was still able to find it on my page, but apparently no one else can see it now. Weird!
Elave says
Sorry i creat page for my business and i am admin but forgot or didnot made page owner i add admin from advertising agency to take role of manage my page he make page owner by advertising agency name ? When i go to make page owner i didnot find it in feature is ther any way to secure my page and protect it in future if we will break with that agency off ?
Louise Myers says
Sorry, I don’t know the answer. If you can change the admin level, I’d do that right away.
Elave says
So if i change the admine he must also change the page owner also is that right ?
Scond what i need to be page owner can i mad that by my normal face book account if iam admin ?
Syed Usman Haniel says
I am trying to use HootSuite and my page doesn’t show at all. Though I am the admin of the page. Is there any possibility that my ownership is somehow taken by FB?
Is there any different b/w Page Owner and Admin?
Louise Myers says
Years ago I’d heard that pages classified as “community” could be taken by FB. Don’t know if this is the case. Your best bet is to ask HootSuite though.
tam says
really i have big problem i cant find feature owner i only find feature likes and am the only admin for my page
Louise Myers says
Don’t think this works any more.
Sammie says
Hi Louisem, my friend helped us to manage account before and he left the business. We recently found the page ownership is under his name. I was the creator of the page. The page was created from my personal account. Yesterday, he transferred the page from his business manager to our new business manager (he is not the admin under new business manager account).He thought after doing business manager transferred I am already the owner of the page since I need to use my personal account to login my business manager and now the page is belonged to the new business manager. But from the notification it had a history of he claimed his ownership from the page before he transferred the page from the business manager he owned to the business manager I own. It also shows that the page now is transferred to new business manager. Then there is no further info. Does this mean even though he is not the owner or business manager admin of new business manager but he is still the owner of the page? From your article, does he need to leave the page and the page will have no ownership then my personal account as a page admin can claim it? We are worried that we are doing the wrong thing and the page become inaccessible. Sorry it is a bit complicated. Thank you. Look forward your answer.
Louise Myers says
Unfortunately I can’t advise you on this. I hope you sort it out.
Jim says
Great article, thank you. If you work for a big, established company, but no one knows who the page owner is, how do you find out? Where is that information stored? Thanks!
Louise Myers says
You should be able to find it in the Page Transparency section, as mentioned in the article.
Jonathan says
Hi Louise,
To delete a page from FB, do you delete it in the FB page itself or you also can delete the page in the FB Business account?
Louise Myers says
If you no longer want to manage a Page from your Business Manager, you can remove it. This doesn’t delete the Page though.
Kathay says
[name] facebook page was stolen along with a picture of her driving license. They are asking for people info to get $600. She’s locked out. Please delete her page. She has a picture of her and her mother standing up smiling. If there is a way to keep a copy of what is in her previous pages, please save them. Tomorrow is her mother’s birthday. Her mother passed away 27 years ago. Thank you for your help! I’m her Aunt and Godmother.
Louise Myers says
Sorry, I have no way to help. She could try reporting this directly to FB.
Kelsey says
Really great article! I have a question, can their be 2 page owner? I’m still confused in this part. Thanks alot.
Louise Myers says
You can add page roles like Admin but you can’t add owners. The article outlines how to remove yourself as owner so another person can claim ownership.
Ana Luck says
I currently have a biz page since 2012, for some reason my personal profile is not listed as the owner therefore I am not able to link it to my facebook portal. I have tried to make myself an admin but myself does not show up by name or email. I tried switching to the old fb as well. Hope you can help
Louise Myers says
Who is listed as owner or admin? I think the only thing you can do is to contact them. If there’s no owner or admin then I don’t see any way to recover the page.
Has FB taken it as a Community page? How long has it been since you’ve used it?
Lily Wardale says
Hi,
Sorry, this may sound complicated…
I’ve just joined a business and recently taken over the social media/marketing aspects.
In basic terms, I want to remove or change the owner of the page.
The owner of the page also has a business manager account. However, the business does not know who created the account or have access to it. So when we try to add the page to the business account it says we have to wait for authorisation (from the original creator). However, we can’t do this as no one knows the details. Is there a way to remove the owner of the page?
Louise Myers says
No, it’s not possible to remove a page owner.
Mary Spicer says
ok, here goes….
Facebook profile created, inappropriately as a business (let’s call it Shoe Store – as in first name shoe…)
Shoe Store creates a PROPER page, Shoes for Everyone, Ottawa
Shoe Store made a gmail account to manage this, and other social media.
Shoe is not a real person. The party who created it did so in error, and left the company a ong time ago. We have all of the log ins required.
We have added me, Mary, as admin. We tried, but cannot remove Shoe from the Shoes For Everyone Page.
We would like to:
convert Shoe Store to a page, then merge it with Shoes for Everyone (which has a good following so don’t want to lose that.
Is there a risk involved with Shoe Store disappearing after the conversion and merge?
Louise Myers says
I’m not even sure what your question means, but there’s always a risk with anything like this on social media. You may or may not even be able to merge the 2 pages. Unfortunately I can’t advise you on what to do but I wish you luck.
Jan says
Hello Louise! Thanks for the guide although I didn’t find answer. Maybe this will help others. I have Business Manager with added Page, so ownership moved from founder to this Business Manager. Now I need to move this page from my Business Manager to another Business Manager, but you can’t do that directly. What I understood so far you need to remove Page from BM1 and then add it to BM2 – that’s clear. But who becomes new owner of Page when you remove it from BM1? Then this owner can be added to BM2 and he/she can add that page instantly to new BM. Thanks!
Louise Myers says
Sorry – I’m not sure if you’re asking me or telling me something to help others. If it’s a question, I believe it’s answered in the article:
“They can then go into the Business Manager and add themselves as the Page owner.”
Feel free to explain further if I’ve missed your point!
Julie says
Hi Louise, thank you for the article. I just have a question. I am the owner of the page and the admin. However, when I claimed the page was with the original name A, and later on, I decided to change the page’s name to have a more targeted audience to name B, Facebook authorized it. Unfortunately, when I wanted to add the name B to the Business Manager it tells me that the owner is name A, so when you need to authorize it on Facebook page name B does not appear as the owner, It appears the name A (so FB did not change the name in there) there is no button to click to authorize Business Manager addition in the Page role section of the page. I followed the instructions in your article, however, I cannot change the owner of the page because there is no remove button.
I hope I explained my self. Do you have any suggestion to this? Thank you very much.
Louise Myers says
Hi Julie. The only info I know is under the section “Business manager settings.” This should allow you to add the (changed) Page name to the Business Manager. Or you could try adding your personal profile name there.
It’s also possible that it takes some time to simply update to your change. Have you tried clearing your browser cache?
I hope these help, because it’s all I know. Best of luck!
Julie says
Louise – someone has created a Facebook page for my father which includes his address and phone number. My father passed away and I want his personal information removed. Is that possible?
Louise Myers says
I’m sorry for your loss, and this predicament as well.
I believe I have read that a family member can claim the FB page of a deceased family member. I’m sure there’s proof required so you’ll have to do some digging to find out how.
This may also vary depending on whether you mean a business page or personal profile.
If that’s a dead end you may need to go the route of reporting stolen identity on FB.
Hope this helps, I don’t have details as this isn’t my purview. Good luck.
Suzie says
I’m really struggling to find the answer to this; if I have a Facebook profile with connected friends and posts, can I create a page off this profile in my pen name and communicate to everyone via the page? And also without others who see the page knowing who the fb profile person is? Or should I set up a new profile in my pen name with/without a page on this? I’m unsure of the relationship and visibility between a fb profile and fb page. Grateful for any help, thank you
Louise Myers says
I am fairly certain that you don’t need to reveal yourself as the owner or admin of a FB page. You might check with other authors.
A heads up though, you won’t be able to “communicate to everyone via the page” – only with people who follow the page, and very few are likely to see your posts, unfortunately.
What I am certain of is that you’re not allowed to open another profile:
“People on Facebook are required to use the name they go by in everyday life and must not maintain multiple accounts. Operating fake accounts, pretending to be someone else, or otherwise misrepresenting your authentic identity is not allowed, and we will act on violating accounts.”
Francesco Magnani says
Hello, I’m desperately trying to figure how to do this: my fb page has been created years ago, from an older profile, now deleted. Though, that old profile is still the owner of the page. I’m just admin and cannot remove that… any thoughts or suggestion? Many thanks in advance, Francesco
Louise Myers says
Only the owner of the page can change owners, otherwise they could get booted out on the whim of an admin. Unfortunately I don’t have an answer for your situation.
Emily says
Hi I created 2 pages for my Bike Club under my personal account. I would like to transfer the pages so that they are not attached to any one’s personal account. How do i do this ? Iam the owner and admin.
Louise Myers says
Pages have to be attached to a personal account. You can’t own or admin a page without it.
Emily says
Can I create a Business Facebook account for my Bike Club and transfer pages to that account? If so how do I do this?
Currently there are 3 admins. If I remove myself as admin. will the pages still be attached to my personal account since I Created/am owner? If not then who will own the pages?
Louise Myers says
1. I can’t answer bc I don’t understand your terminology. There’s no such thing as “a Business Facebook account,” just Facebook business pages.
2. Read the section again on removing and transferring ownership. It’s rather complicated, but it’s all there.
Silverhawk says
I have a Business and am the owner of a page. I don’t have the account anymore. I don’t see a way to transfer ownership. In your article, it sounds like I would have to transfer the Business to the new owner. I don’t want to do that because I have other accounts. What would happen if I remove my ownership?
Louise Myers says
I’m not sure what you mean by “I don’t have the account anymore” and “I have other accounts.” I can tell you that only a personal profile can own or admin a business page, and it breaks FB ToS to have more than one personal profile.
MeaghanM says
Hey! I am an admin of a Facebook business page for a credit union. The “page owner” is a dummy account that was created 14 years ago when the business page was launched. We’ve lost access to the account, and when we attempt to login it forces us to verify it. Problem is, prior staff placed the credit union’s name as the name on the account… and there is no piece of identification to verify it. Any recommendations? I have not been able to get a reply from Facebook support in over three months. We’d really like to transfer the ownership to an actual employee.
Louise Myers says
Sorry, I don’t know how to help. Unfortunately fake personal profiles, or ones in the name of a business, break FB’s ToS so FB may have shut it down.
Gaby Schneider says
Hi there,
My husband has a facebook business page that was created by someone else who he no longer employs. This persons business is listed as the page owner. My husband is listed as Admin. How do we remove her as the page owner and change page owner to my husband.
Thanking you in advance.
Kind Regards
Louise Myers says
The owner controls the page, so you would have to get them to follow the steps in the article under “How to change or transfer the page owner on Facebook.”
Leslie says
If you transfer ownership of a Facebook page you created, is it still linked to your personal profile or does the link transfer to the new owner? Thank you.
Louise Myers says
Once you’ve gone thru all the steps to remove yourself as owner and admin, it should no longer be linked to you.
Leslie says
Great. Thank you!
Richard says
Hi Louise,
Here’s an odd one for you…
I was struggling to join any group as a page. There is never a Join+ option that should be there with a dropdown of how I want to join (and yes the groups I am looking at definitely accept pages to join). So why do I ask this here. Well, I think that it is likely related to a Page Ownership issue and this is where it gets odd.
Whenever I create a page I go to Page>Settings>Page Roles to check ownership but there are only two sections, just “Assign a new Page role” and “Existing Page roles” of which I my profile is Admin.
I cannot see anything anywhere in reference to Page Owner.
I’ve tried creating new pages, tried different browsers, PC’s, tablets, it’s missing on all of them.
So my challenge to you is to work out why is the Page Owner section within Page Roles missing on any page I create, can I find it elsewhere and how I can get it back (or how I can contact FB directly to investigate this, there is nothing on there prewritten “help centre” I can find and I’m going crazy trying to work this one out!) Thanks.
Louise Myers says
That is super strange. I’ve never heard of this before and wouldn’t know where to begin to figure this out.