Social Media Cheat Sheet 2015: Must-Have Image Sizes!

Updated for 2015! Social Media cheat sheet with social media image sizes for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, and YouTube.

Searching for the ultimate social media cheat sheet?

I’ve been looking forever, and can’t find one that’s completely correct. So I made my own!

Simple – but accurate! Outdated infographics  are still widely posted and shared, despite their misinformation. Here are the updated social media sizes, as of February 1, 2015.

Essential sizes for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, AND YouTube. Please leave a comment if any need to be corrected. I’ll update as quickly as possible!

Social Media Photo Sizes Quick Reference  

Here’s a brief rundown of some critical social media photo sizes.

Facebook Photo Sizes

Twitter Photo Sizes

Google+ Photo Sizes

LinkedIn Photo Sizes

Now you can upload a banner image for your profile page! LinkedIn calls this a “background,” but it’s more like a cover photo, or horizontal banner at the top of the page.

Pinterest Photo Sizes

Instagram Photo Sizes

YouTube Photo Sizes

  • YouTube Channel Art size: 2560 x 1440 | Right click to download template
  • Be sure to check the template as cropping varies widely from TV to mobile to desktop
  • Video thumbnail: 1280 x 720
  • Channel icon: 800 x 800

Social Media Cheat Sheet 2015: Must-Have Image Sizes

Pin, print, and share this complete social media cheat sheet if you find it useful!

Updated for 2015! Social Media cheat sheet with social media image sizes for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, and YouTube.


The latest on social media graphics is yours FREE!

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  1. says

    This was your best infographic yet! To have all these sizes in one place is amazing. I had to initially look all over to find the sizes for twitter, FB etc. Very helpful!

  2. says


    This is great, I’ll share it with the designers I work with here at the MAC. Is it possible to get a file so we can print out a large version? I’d love to have it on a wall.



  3. Jill Case says

    I love the graphic too, however when printing it only downloads as one page, with only one part being printable. Any suggestions?

  4. says

    Simply awesome, great work.

    Will you be updating this anytime soon? Some changes recently occurred on Facebook, it will be nice to have an updated graph.

    Great work again!

  5. Vitaly says

    Essential cheat sheet. Thanks for sharing, Louise!

    Just to clarify – the word “cheet” in title and Facebook App/Tab image minimum size 111×741 in your cheat sheet look a little weird to me. Are they just plain typos or something special?

  6. says

    I love your infographics. May I post this on my blog with proper credit and a link back to you? (Saw this on the buzz club and already referenced back to it- great tool)

    • says

      Thanks! For sure I don’t have everything on there, just the most commonly requested sizes. I will go ahead and add that, as well as the group cover photo, in the text!

  7. says


    Thanks for posting this. It is so helpful!

    If we want to post the same images on Facebook, Instagram, and Twitter (ideally at the same time), do you recommend making them all square? Do you think the square sizing is going to last? All of the images I want to post are horizontal rectangles. I know there are Instagrams apps I can use to add a border to make the horizontal image square, but when I use it to share the image, the extra white on the top and bottom does not look so good on Facebook.

    I would love to hear what you recommend.

    Thanks and best wishes,

    • says

      Hi Jennifer!
      Square is what I use. Yes, I think due to the increasing use of smartphones, square will be with us for a while.

      I suggest posting the horizontal images without the white borders to Facebook and Twitter, instead of going thru IG. You can schedule them at different times with a scheduling tool. Horizontal is perfect for Twitter, and also good for Facebook mobile users. Otherwise I’d prefer square for FB. But horizontal is fine, and much better than having the white borders.

  8. Eve says

    The information came in handy when I was trying to set up accounts with all these social media platforms. This makes my work much easier. Thank you so much.

  9. LeighAnn Tufts says

    Hi Louise –
    Wondering if you’ve run into this issue… I’ve been using a 2:1 ratio (1024×512) for tweeted images, and they display perfectly on desktop Twitter. But on the Twitter mobile app (iPhone 5), those photos are getting cut off horizontally when viewed in-stream. Turns out the app is actually using a 16:9 ratio for in-stream pics. Very weird and so annoying!

    • says

      Hi LeighAnn,
      Thanks for bringing this to my attention! That IS ridiculous and annoying! I also noticed that Twitter would cut off one end or the other, or both equally, at its own discretion. That doesn’t give you much to work with.

      We have different shapes for each platform – it’d be nice if at least each platform could have consistency between desktop and mobile!

      I will try find time to make a template for this. Thanks again!

  10. Ivy says

    Have you noticed any issues with image color on Facebook vs Twitter. The same image posted on Facebook seems fine (or as close to the original as I can expect with social media), then posted on Twitter I noticed the image looked totally over-saturated and had awful color accuracy. Do you know what I could have done wrong, or if there is a way to avoid this?

    • says

      That sure sounds weird, Ivy! I just compared several images and they looked virtually identical. My images are small file sizes – maybe yours are large, and getting compressed in some strange way? Would be curious to hear the file size. My Twitter images are typically 100 – 200 K.

  11. Ivy says

    I found out the issue! I checked and double checked and my file was indeed RGB so that wasn’t my issue. I was uploading the profile photo image file on Twitter as a JPEG, which was resulting in a loss of color (and quality), instead of a PNG. That seemed to resolve my color issue! I’ve been uploading all Facebook image posts as JPEGs, but now I’m not so sure that’s the smartest thing to do. Is there any way you could include which optimal photo types work best for each social media platform, or if you could share a general rule of thumb? I’m not sure if Facebook supports PNGs or if I need to save out multiple file types for an image that is being shared across social media platforms.

  12. says

    Great post Louise, nice and easy to digest and understand. Since you’re a designer and a blogger, how do you create one image that renders nicely on all the major networks, as well as your blog? Is it possible? What are the “magic” dimensions or aspect ratio?

    • says

      Hi Jamie,
      For your blog, Facebook, Twitter, LinkedIn and G+, I use the Facebook link dimensions. This won’t work on Instagram and isn’t ideal for Pinterest, but it’s the best workaround.

  13. Samantha says

    Thanks so much! Also, Twitter’s TOU now requires the bird to be the only thing representing their brand, not the “T”. ;)

  14. says

    You might consider adding 640 x 400 for Linkedin “Posts”. But, just so you know or I am going nuts, after upload such Linkedin gives a warning of 600 x 400 look best. Then one puts up a graphic of that size and Linkedin says “640 X 400 looks best.

    Also, do you know of a tool whereby one can put in one standard size graphic and then have it output all the other formats nicely labeled and stored? There use to be a Mac product called Debabelizer that did that?

    • says

      Thanks David, I never even knew there was a recommended photo size for LinkedIn! I see Peg Fitzpatrick recommends “698 x 400 pixels works for the post images AND the status updates in the new Newsfeed on LinkedIn” so I’ll add that at my next opportunity.

      As far as the tool, I’m not aware that there’s anything like that. I create the different sizes manually.

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